What is Social Media Algorithm | Quick guide

 

Social media algorithm is a buzzword that you sure have heard of. All users of the internet are familiar with this word and have a basic idea of what the term implies. 

The world algorithms have many meanings depending upon the branch you are studying. for social media specifically, the algorithm is personal as well as generalized for the audience of the platforms.

When any user uses the platform, all its activities on that platform decide what type of content they will get to see more of and what type of content should not appear twice on their screen.

If you see an Instagram reel, and like and comment on it, it has twice the benefits. you will see more of the creator's content as well as the content of a similar type. This means all the hashtags of the reel (or post) are not liked on your profile, and it's most likely that the Instagram algorithm will show them on your screen. 

Another benefit is to the creator. The Instagram algorithm will give boast to the post, and the content will get more reach. This helps expand the popularity of the creator.

 

How does it work:

There is no set of rules and regulations that monitor the likes and functions of the algorithm on any social media posts, they function on the user interaction. This benefits the users and creators, for it is not harder to manipulate the algorithm, and all the users and creators get a fair chance based on the quality of the content and its engagement with the user. 

 

How to increase the engagement:

With every interaction, the user gets a higher push to more and more users. This interaction can be like, sharing a comment, rewatch, or any other kind of positive reaction and action.